breathe

Mint is a personal finance tracker that makes it easy for customers to achieve their financial goals, track their budget, and find deals on credit cards, loans, mortgages, and auto loans. Mint faced a serious challenge, as it needed to convince users that it was safe to consolidate their banking data under a single service. …

by Gideon Kairu

Colgate boosted sales of its new Total toothpaste by 7.1% in the UK after running a mobile-first video campaign across Facebook and Instagram.In launching their new product, Colgate planned a large brand campaign across multiple media channels. The aims of the campaign were to communicate the new product launch, promote the idea of dental hygiene …

by Gideon Kairu

Social networks have in the past had a reputation for sharing things such as selfies and taking pictures of food but nowadays, studies have shown that more than 20% of adults visit a social website at least every day. You can use this as an opportunity to advertise yourself as a brand. It is absolutely …

by Sanjeev Jandu